Eduard Kepl obtained his Bachelor's and Master's degree in Management and Technology (TUM-BWL) at the Technical University of Munich (TUM). During his studies he gained international experience through his exchange semesters at the Université du Québec à Trois-Rivières (UQTR) and Hanken School of Economics. After graduation, he joined the Chair of Management Accounting as a research assistant and PhD student. Eduard Kepl gained professional experience from engineering companies (RENK GmbH, Linde plc), consultancy (TNG Technology Consulting GmbH), banking industry (Bayerische Landesbank AöR, Münchener Hypothekenbank eG) and IT service providers (BWI GmbH).
Within industries of intense competition, like the automotive industry, product platforms are employed as basis for a company’s product portfolio in order to realize economies of scale and scope, and to reduce complexity. We are interested in how management accounting can support and influence modular product design. Hereby, we focus on the fuzzy front end stage of the new product development process of product platforms and individual products. Industry best practices as well as theoretical solutions are in the focus of our research.